A Master Class for Senior Executives engaging with China
The Challenge of China
China is a dynamic and fast-growing market. But it is also littered with short-lived success stories and long-term failures. Early optimism can be dashed in the face of the seemingly endless challenge of how to get things done in this huge and very different economy. In the midst of cultural complexity, even the simplest things canbecome hard, causing frustration, disappointment and failure.
Gaining access to this vast market turns out to be only the first step on your journey inside the Chinese mind! By understanding how the Chinese think – including how they think about you – you can start to build the skills that will deliver enduring success in your relationships with the Chinese, both in China and here in Australia.
This one day workshop draws on the latest research from international business and cultural neuroscience to explore:
- What does the West look like through Chinese eyes?
- What is it about us and how we do business that frustrates Chinese clients and counterparts?
- What is unique about Chinese thinking and how the Chinese make sense of the world?
- What are the predictable areas of communication clash between East and West that you will need to tackle?
- How can you build trust and rapport in the face of these deep seated and often subtle differences?
- What do you need to do in order to shift from mere ‘cultural awareness’ to the skilled and sophisticated platform of ‘cultural intelligence’?
Supported by: Freehills, Mallesons Stephen Jaques, Santos
Melbourne: Tuesday 5 April 2011, Freehills, Level 42, 101 Collins Street
Sydney: Friday 8 April 2011, Mallesons, Level 61, Governer Phillip Tower, 1 Farrer Place
Adelaide: Monday 11 April 2011, Santos, Level 12, Santos Centre, 60 Flinders Street
Brisbane: Friday 15 April 2011, Freehills, Level 38, Central Plaza 1, 345 Queen Street
Canberra: Tuesday 3 May, The Australian Industry Group, 44 Sydney Avenue, Forrest
Perth: Thursday 5 May, Venue tbc
Download Flyer and Registration Form (pdf)
Enquiries: Please contact Bernadine Fernandez, 03 8344 3575, email: b.fernandez@asialink.unimelb.edu.au